MARKETING & ADVERTISING INTERN (00103)

DR.AV SKINCARE is a growing Health & Beauty company that develops proprietary formulations for skincare. As the Marketing & Advertising Media Intern you’ll be overseeing the company’s social media marketing and advertising for DR.AV SKINCARE. Working directly with the founder and under the direction of our Marketing Director and Visual Communication Strategist, you will be involved in developing brand awareness and an online reputation, managing content, improving SEO, and generating inbound traffic. 

We are looking for a highly motivated, creative individual. This is a great opportunity to have exposure to multiple marketing channels and tactics, work directly with senior management team and see immediate real-world results from your work.  An essential component is communicating the company’s brand in a positive and authentic way, which will attract today’s modern and hyper-connected consumers. The Marketing & Advertising Intern is instrumental in managing the company’s content-related assets. 

RESPONSIBILITIES

·       Create and curate published content

·       Produce a regular posting and publishing schedule

·       Develop relevant content topics to engage and educate target consumers 

·       Monitor, listen and respond to users while cultivating leads

·       Develop online advocacy and cross-promotions as well as community and/or influencer outreach efforts

·       Oversee design of all social media accounts including cover photos, profile pictures, thumbnails, ads, landing pages, blogs, and forums

·       Design, create and manage promotions and social media ad campaigns

·       Analyze data from these campaigns and revise marketing, advertising and SEO efforts appropriately to increase our return on investment (ROI)

·       Capture and address online customer reviews

·       Identify and report notable threats and opportunities in user-generated content

·       Monitor trends in social media tools, applications, channels, designs, and strategies 

·       Map out a comprehensive marketing plan and drive strategies that are proven by testing and metrics

·       Research the latest trends in health and beauty

DESIRED QUALIFICATIONS

·       Currently enrolled in an advertising/marketing/business or related program at an accredited college/university (or recently graduated)

·       Previous internship experience 

·       Experience in traditional, digital and content marketing

·       Demonstrated creativity and documented immersion in social media (provide links to profiles as examples if available)

·       Experience sourcing, managing, developing, and publishing content

·       Able to jump from the creative side of marketing to analytical side and demonstrate why your ideas are analytically sound

·       Knowledge of Facebook and Instagram including their respective participants and how each platform can be deployed in different scenarios (Pinterest, YouTube, and Twitter are a plus but not required)

·       Effectively communicate information and ideas in written and graphic format (provide links to sample work if available)

·       Working knowledge of the principles of SEO and “Search and Social”

·       A passion for organic skincare products and an interest in the market a definite plus

PERKS

·       Flexible schedule

·       Work in a fun, fast-paced, culturally diverse environment

·       Sample new products in development

Please send your resume and a detailed cover letter highlighting your relevant experience to careers@dravskincare.com
It is the policy of DR.AV SKINCARE to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law.